The most common question I get about Brazilian Blowouts isn't "how much does it cost?" or "how long does it last?" It's "will it work on my hair?"
People come in skeptical. They've heard it can help with frizz, but they're worried. Their hair is too fine and it'll go flat. Their hair is too thick and it won't make a difference. Their curls will disappear. Their color will fade.
After forty years of doing hair here in Vero Beach, I've done Brazilian Blowouts on every type of hair you can imagine. Let me tell you what actually happens with different hair types, based on what I've seen work and not work.
Fine Hair: The Flat Hair Fear
This is the biggest concern for people with fine hair. They want smooth hair, but they're terrified of losing what little volume they have. They think the treatment will weigh everything down and make their hair look limp and lifeless.
I get that fear because I've seen bad Brazilian Blowouts on fine hair. Usually from stylists who use too much product or don't adjust their technique. When it's done right, though, fine hair actually gets more body, not less.
Here's what I do differently for fine hair. I use way less product. Fine hair doesn't need to be saturated, it needs a light coating. I focus most of the product on the mid-lengths and ends where frizz happens, and go really light near the roots.
When I seal it with the flat iron, I use the iron to create lift at the root instead of making everything flat. This builds in volume that actually lasts.
The treatment smooths the cuticle of each strand, which makes fine hair stronger and able to hold a style better. Instead of falling flat by midday in the humidity, it keeps its shape.
I had a client last year with super fine hair who was so nervous about this. She'd avoided it for years because someone told her it would make her hair look greasy. We did a test section first so she could see what it would look like. The difference was immediate, she had smooth hair with actual volume. She's been coming back every twelve weeks since.
Thick or Coarse Hair: When You're Tired of the Fight
If you have thick, coarse hair, you know the routine. An hour with the blow dryer and a round brush. Your arm gets tired. You're sweating. Finally it looks smooth. Then you step outside and it starts expanding again.
For thick hair, a Brazilian Blowout is about making your life easier. It's not going to make your hair pin-straight or change your natural body. What it does is make your hair manageable.
The treatment smooths down the cuticle, which cuts the bulk and gets rid of that wiry, rough texture. Your hair still has its natural thickness and movement, it's just soft and easy to work with now.
Most people with thick hair tell me their blow-dry time gets cut in half. Some can even air-dry their hair now and it looks good, which they could never do before.
I've got a client who lives near Winter Beach, works full-time, has three kids. She was spending over an hour on her hair every morning and still wasn't happy with how it looked. After her first Brazilian Blowout, she texted me two days later saying she couldn't believe she'd been fighting with her hair for so long when this solution existed.
That's typical for thick hair. The difference is dramatic because you're going from constant battle to hair that just cooperates.
Curly and Wavy Hair: Keeping Your Texture
Let me be really clear about this because it's the biggest misconception. A Brazilian Blowout is not going to straighten your hair. It's not a relaxer. If you have curls or waves and you love them, you'll still have them after this treatment.
What it does is loosen the curl pattern slightly and eliminate the frizz. So instead of frizzy, undefined waves, you have smooth, defined waves. Instead of curls with a halo of frizz around them, you have soft curls that actually look intentional.
The amount your curl loosens depends on how we apply it. If I use lower heat on the flat iron and make fewer passes over each section, you keep more of your natural curl. If you want it looser, we use higher heat and more passes.
I had a client with really curly hair who was hesitant because she didn't want to lose her curls. We did a Brazilian Blowout with lower heat and minimal passes. Her curls stayed, they just became way more defined and smooth. She could air-dry her hair now and it looked styled, instead of just frizzy.
That's what most curly-haired people want. They don't want to get rid of their texture, they want it to look good without spending an hour on it.
Jean, one of the other stylists here, does a lot of curly hair and she's always talking about how this treatment enhances natural texture instead of fighting it. The clients who understand that are the happiest with their results.
Color-Treated Hair: Will It Fade My Color?
People worry that a smoothing treatment will strip their color. I do a lot of color work, so this is something I pay attention to.
The truth is, a Brazilian Blowout actually helps color last longer. The treatment seals the hair's cuticle, which locks in the color pigment. When your cuticle is sealed, color can't wash out as easily.
Your hair also looks way shinier after this treatment because light reflects off smooth cuticles better than rough ones. So your color looks more vibrant even if the actual shade hasn't changed.
The timing matters though. Always do color first, then the Brazilian Blowout. That way you're sealing in fresh color and protecting it from fading in the sun and humidity.
I've had clients tell me their color lasts three or four weeks longer after getting a Brazilian Blowout. That means they're spacing out their color appointments, which saves them money and is better for their hair long-term.
Why Technique Actually Matters
By now you've probably noticed the pattern. How a Brazilian Blowout turns out depends entirely on the stylist doing it.
If someone just follows the basic instructions on the bottle without adjusting for your specific hair type, the results will be mediocre at best. Maybe it works okay, maybe it doesn't last, maybe it causes problems.
When I do one, I'm looking at your hair density, your texture, your condition. I'm adjusting how much product I use, how long I let it process, what heat level I use on the flat iron, how much tension I apply. All of that changes based on who's sitting in my chair.
That's why I went through the Master Certification training for this. Not because I needed a certificate on the wall, but because I wanted to really understand the chemistry and technique behind it. We're actually the only Master Certified salon in this area.
The certification matters because it means I know how to troubleshoot when something isn't working right, and I know how to customize the application for different hair types instead of just doing the same thing for everyone.
I've seen people come in after getting a Brazilian Blowout somewhere else and it didn't work. Usually it's because the stylist rushed through it or didn't adjust their technique. Hair is not one-size-fits-all, and neither is this treatment.
If You're Still Not Sure
Come in and let's talk about your hair specifically. I can look at your texture, your concerns, your goals, and tell you honestly whether a Brazilian Blowout makes sense for you.
Maybe it does, maybe you need something different. I'm not trying to sell you on a service you don't need. I'm trying to solve whatever problem you're dealing with in a way that actually works for your hair.
We're at 541 Beachland Boulevard here in Vero Beach. Call us at 772-492-8440 or book online. Even if you just want to come in for a consultation to understand your options, that's totally fine.
Different hair types need different approaches, and the only way to know what's right for you is to have a real conversation about your specific situation.